Job Summary
The Chief of Communications I serves as the senior leader responsible for directing and managing all aspects of communication strategy and public relations for a small to medium size department/agency within the State of Arkansas. This position plays a key role in shaping and maintaining the public image of the department, fostering relationships with external stakeholders, media, and the public, while ensuring that all communication initiatives align with the department’s mission and strategic goals.
Primary Responsibilities
Develop, implement, and oversee comprehensive communication strategies to advance the department’s goals, enhance public understanding, and improve engagement with key stakeholders.
Serve as the primary spokesperson for the department, managing interactions with the media, issuing press releases, responding to media inquiries, and coordinating media events such as press conferences and interviews.
Lead internal communication efforts to ensure that employees are well-informed about departmental updates, initiatives, and changes.
Develop internal newsletters, bulletins, and other forms of communication as needed.
Lead the department’s response to any public relations or crisis management issues, crafting timely and accurate messages to protect the department’s reputation and maintaining clear communication with the public.
Foster relationships with community groups, public interest organizations, and other stakeholders.
Oversee public relations efforts to promote initiatives, programs, and services that benefit Arkansas residents.
Develop and maintain the department’s brand identity, ensuring consistent messaging across all communication channels, including social media, print materials, and official statements.
Collaborate with government officials, legislators, and other stakeholders to advocate for policies and legislative action beneficial to the department’s mission.
Manage and guide the department’s social media presence, ensuring content is consistent, appropriate, and engaging for various audiences.
Lead, mentor, and develop a team of communication professionals.
Provide guidance, feedback, and professional development opportunities to enhance team performance and ensure high-quality work output.
Oversee the communication department’s budget, ensuring efficient allocation of resources for campaigns, media purchases, and other communication-related expenses.
Knowledge and Skills
Ability to develop long-term communication strategies, anticipate challenges, and adjust plans as necessary to meet departmental objectives.
Proven ability to craft clear, concise, and compelling messages, with a high level of attention to detail.
Comfortable speaking in front of diverse audiences, including the media, public officials, and community stakeholders.
Strong leadership skills, with experience managing and mentoring a team of communication professionals. Ability to foster collaboration and maintain team morale while meeting deadlines.
Ability to handle high-pressure situations, respond quickly, and formulate effective communication strategies in times of crisis or public scrutiny.
Skilled in navigating complex situations and adapting communication strategies to meet the needs of the department, the public, and other stakeholders.
Familiarity with communication technologies, digital tools, and social media platforms used in public relations and communication strategies.
Minimum Qualifications
A Bachelor’s degree in Communications, Public Relations, Journalism, Political Science, or a related field is required, plus at least five (5) years of professional experience in communications, public relations, or a related field
Licensure/Certifications
N/A
OTHER JOB RELATED EDUCATION AND/OR EXPERIENCE MAY BE SUBSTITUTED FOR ALL OR PART OF THESE BASIC REQUIREMENTS, EXCEPT FOR CERTIFICATION OR LICENSURE REQUIREMENTS, UPON APPROVAL OF THE QUALIFICATIONS REVIEW COMMITTEE.
