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OAL OFFICE CAMPAIGN COORDINATOR

Date:  Mar 17, 2025
Req ID:  48114
Location: 

Little Rock, AR, US, 72201

Category:  DFA - OFC OF ARKANSAS LOTTERY
Anticipated Starting Salary:  $40,340

Position Number: 22161779 
County: Pulaski 
Posting End Date: 4/4/2025 

Anticipated Starting Salary: $40,340 
 
Office of Arkansas Lottery 

Preferred Qualifications:

Knowledge of special event operations. Knowledge of marketing principles. Knowledge of business practices and procedures. Knowledge of basic budget preparation procedures, business operations plan development, and related techniques. Knowledge of Microsoft Office applications, including Excel. Knowledge of principles and practices of public administration. Ability to establish and maintain effective working relationships with internal staff and external customers. Ability to work independently. Ability to plan, organize, and coordinate work assignments. Ability to work successfully with vendors, promoters, stage managers, and the general public. Ability to research, analyze, and evaluate data relating to advertising campaigns, special events, and/or promotions. Ability to prepare correspondence and reports. Ability to consistently meet daily, weekly, and monthly deadlines. Ability to communicate orally and in writing.

 

Position Specifics:

Special Job Requirements:  Required to travel up to 75% of working schedule, limited overnight travel.
Works closely with the OAL Marketing Team to coordinate and execute multiple state-wide marketing outreach campaigns and activations for lottery product awareness, player education, retailer relations, scholarship awareness, and/or related contests or promotions at designated lottery events. Assists with developing promotional opportunities through the Advertising, Product Development, and Sales Divisions to integrate lottery branding at special events working with lottery vendors, sponsors, and communities. Assists in coordinating multiple comprehensive marketing campaigns, contests, and promotions. Assists in maintaining the annual advertising/promotional events budgets, including cost justifications, summary reports, and task lists. Generates reconciliations on expenditures, cost/benefit analysis for promotional events, products, and other promotional activities as directed. Performs other duties as assigned.

 

The mission of the Department of Finance and Administration is to provide Arkansas citizens convenient, effective, and courteous service which will encourage voluntary compliance with tax, license, and child support laws.

Position Information

Class Code: P070C

Grade: GS07

FLSA Status: EXEMPT

Salary Range: $40,340.00 - $64,343.00

Summary

The Lottery Office Campaign Coordinator is responsible for assisting in developing, implementing, monitoring multiple advertising and marketing campaigns, and promotional events for the Department of Finance and Administration (DFA) - Office of the Arkansas Lottery (OAL) Arkansas Scholarship Lottery. This position is governed by state and federal laws and agency policies and procedures.

Functions

Plans, coordinates, and executes multiple state-wide advertising campaigns and marketing activities for lottery product awareness, player education, retailer relations, and/or related contests or promotions at designated lottery events. Identifies and develops promotional opportunities through Advertising, Product Development, and Sales Divisions to integrate lottery branding at special events working with lottery vendors, sponsorships/community that maximize promotional opportunities with media placements, signage, and other marketing elements. Participates in the coordination of multiple comprehensive advertising and marketing campaigns and promotional plans to support new product launches. Assists in developing and maintaining the annual advertising/promotional events budgets, including cost justifications, summary reports, task lists for advertising campaigns and marketing events. Generates monthly reconciliations on expenditures, cost/benefit analysis for promotional events, products, and other promotional related activities as directed. Performs other duties as assigned.

Dimensions

Required to travel up to 75% of working schedule, limited overnight travel.

Knowledge, Skills and Abilities

Knowledge of special event operations. Knowledge of marketing principles. Knowledge of business practices and procedures. Knowledge of basic budget preparation procedures, business operations plan development, and related techniques. Knowledge of Microsoft Office applications, including Excel. Knowledge of principles and practices of public administration. Ability to establish and maintain effective working relationships with internal staff and external customers. Ability to work independently. Ability to plan, organize, and coordinate work assignments. Ability to work successfully with vendors, promoters, stage managers, and the general public. Ability to research, analyze, and evaluate data relating to advertising campaigns, special events, and/or promotions. Ability to prepare correspondence and reports. Ability to consistently meet daily, weekly, and monthly deadlines. Ability to communicate orally and in writing.

Minimum Qualifications

The formal education equivalent of a bachelors degree in marketing, advertising, sales, event planning, business administration, or a related field; plus two years experience in special event programming or related area.

Licenses

Must possess a valid Arkansas drivers license. Additional requirements determined by the agency for recruiting purposes require review and approval by the Office of Personnel Management. OTHER JOB RELATED EDUCATION AND/OR EXPERIENCE MAY BE SUBSTITUTED

The State of Arkansas is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, pregnancy, age, disability, citizenship, national origin, genetic information, military or veteran status, or any other status or characteristic protected by law.


ONLY COMPLETED APPLICATIONS WITH WORK HISTORY WILL BE ACCEPTED.


Applications must include complete work history and references. A resume may accompany the state application but will not be substituted for any part of the application. False, misleading, or incomplete statements may result in disciplinary action and possible termination.


Veteran Preference:   A copy of a DD-214 must be submitted to the Hiring Official at the time of interview to be considered for Veteran Preference.


This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E-Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS at (888) 897-7781 or dhs.gov/e-verify.

 


Nearest Major Market: Little Rock