AR PBS PROGRAMMING DIRECTOR

Date: Jan 8, 2025

Req ID: 46066

Location:

Conway, AR, US, 72034

Category: EDUCATIONAL TELEVISION DIV

Anticipated Starting Salary: 62530.83

Position Number: [[22082184]]
County: [[Faulkner]]
Posting End Date: [[January 24, 2025]]
Anticipated Starting Salary: [[62530.83]]

Director of Multiplatform Media

Arkansas PBS is looking for a strategic and accomplished Director of Multiplatform Media to lead our team in enhancing the success of our linear and digital programming and promotional initiatives.

The Arkansas PBS Director of Multiplatform Media holds a pivotal position that directly influences the success of Arkansas PBS broadcasting and digital advertising efforts. This role is not just about managing budgets and overseeing TV programming contracts; it’s about driving innovation and excellence in content production planning, distribution, management, and promotion. By leading a talented team, the Director ensures that we deliver high-quality media and resonate with our audience's needs and preferences.

Responsibilities

Own scheduling, communication, and dissemination workflows required to produce, socialize, and maintain broadcast schedules and on-demand content
Manage program databases to ensure accurate titles, thumbnails, descriptions, metadata, trademarks and rights usage, and FCC compliance
Direct creative efforts for the development and delivery of promotional assets, including local program promo production, national program promo editing, monthly station promos, and paid digital advertising
Run monthly meetings to inform all staff members of upcoming programming initiatives, navigating questions and negotiating roadblocks as they arise
Oversee budgets and contracting for TV programming and digital advertising
Manage four direct reports who have responsibilities that support linear and non-linear programming and content

Qualifications:

The formal education equivalent of a bachelor's degree in radio and television, journalism, or a related field; including two years in a managerial or supervisory capacity
3-5 years of media experience, preferably in a programming and/or creative editorial role
Demonstrated strategic and planning skills related to multiplatform programming
Strong organizational skills and ability to manage media priorities, timelines, and deadlines
Ability to build clear narratives through data analytics and campaign reporting

Desired:

Experience with advertising platforms such as Meta and Roku
Experience with scheduling software such as ProTrack
Experience with contract management

Position Information

Class Code: E001C

Grade: GS11

FLSA Status: EXEMPT

Salary Range: $62,531.00 - $99,737.00

Summary

The Arkansas Educational Television Network (AETN) Programming Division Director is responsible for directing the operation of the programming division and acquiring and scheduling programs for broadcast. This position is governed by state and federal laws and agency policy.

Functions

Supervises a medium-sized technical and administrative support staff by interviewing, recommending for hire, training, counseling, approving leave, and evaluating the performance of incumbents. Directs the operation of the programming division by developing and monitoring program acquisition and operational budgets, determining division goals and objectives, and developing and implementing work procedures. Assesses programming needs and evaluates programming services by reviewing viewer surveys, examining ratings, and reviewing information received from viewing public to determine programs for broadcast. Acquires and/or purchases programs for broadcast after reviewing needs assessments, locating programs, and screening programs for relevancy to the agencyÃÂ¢ÃÂÃÂs mission. Schedules nationally-distributed and locally produced educational and general audience programs. Coordinates with communications division to prepare and produce monthly program guide. Attends and participates in weekly senior management meetings to discuss division activities, to coordinate workflow among divisions, and to assist in development of agency policies and procedures. Attends national, regional, and local meetings related to educational television to screen programs for possible purchase and exchange information. Performs other duties as assigned.

Dimensions

Occasional in and out-of-state travel is required.

Knowledge, Skills and Abilities

Knowledge of supervisory practices and procedures. Knowledge of television production techniques and procedures. Knowledge of television program planning and evaluation techniques. Knowledge of the principles and practices of human resource and organizational management. Ability to analyze and evaluate programs and services. Ability to prepare and present oral and written information. Ability to plan work unit objectives and operational activities and to assign and direct the work of subordinate supervisors. Ability to coordinate program scheduling activities with others.

Minimum Qualifications

The formal education equivalent of a bachelor's degree in radio and television, journalism, or a related field; plus five years of progressively more responsible experience in television production activities, including two years in a managerial or supervisory capacity.

Licenses

Must possess a valid Arkansas driverÃ¢ÂÂs license.

The State of Arkansas is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, pregnancy, age, disability, citizenship, national origin, genetic information, military or veteran status, or any other status or characteristic protected by law.